On June 12th & 13th, the premier digital marketing conference for emerging technology and AI will return to New York City for its seventh year! This two-day event will feature energizing keynotes, inspiring brand presentations, industry-specific strategy sessions, networking opportunities, and more.
Beyond Generative AI: How to Choose a Strategic Solution
Generative AI is an invaluable tool, but it’s only scratching the surface of all that AI can accomplish. Get a quick rundown on different types of AI, and learn which AI solutions are the most effective for your brand’s specific needs.
Creative assets often take weeks or even months to produce, but they usually only last for a single promotion. Using AI, discover how to extend the shelf-life of each asset, all while gaining valuable insights to inform creative production.
Featured Post
How AI Is Already Enhancing Marketers’ Day-to-Day
Martech has been abuzz about the newest iterations of AI, but the solution is actually not wholly new to most marketers. Learn how AI is already incorporated into daily workflows, along with key ways to use the tool for common pain points.
Featured Post
Self-Driving Cars and Marketing Automation: How to Race Ahead
Cars have been using increasing levels of automation for years, and their quick adoption has seen undeniable success. It’s time for marketers to take the same approach to automation, and embrace its most sophisticated iteration yet: AI.
AI Personalization
The Power of AI-Personalized Subject Lines
Subject lines are customers’ first impression of a branded email, and warrant the same level of data-driven personalization as the rest of the message. Learn how AI can automatically craft relevant subject lines to drive clicks.
AI Personalization
Three Tips to Navigate the Generative AI Buzz
Generative AI has changed the game in martech. But while the solution is a valuable asset in marketers’ tech lineup, it’s not a one-size-fits-all solution. Read the blog to discern between the hype and reality of Generative AI.
AI Personalization
Email Marketers’ Groundhog Day: End Repetitive Content with AI
Marketers are often stuck in a cycle of repetitive messaging, as if they’re in the email version Groundhog Day. But with the power of AI and a few key strategies, they can break the endless loop to deploy fresh, engaging content every time.
AI Personalization
What Is an Ensemble Approach to AI?
AI has taken over every corner of martech, but one type stands out among the rest: the ensemble approach to AI. With this comprehensive type of AI, marketers can create cohesive, effective content that drives engagement and revenue.
AI Personalization
Marketers’ Comprehensive AI Glossary
AI is quickly becoming marketers’ number one tool, but not every solution is made equal. Get a firm grasp of AI terminology to help you discern which solutions deliver strong, innovative value, and which ones you can step away from.
AI Personalization
Why Marketers Must Replace the Campaign Calendar
While the campaign calendar has helped marketers organize their strategies, it’s time to trade it in for something better: AI. Learn how to upgrade to AI-driven timing that allows you to send personalized messages at the most relevant time.
AI Personalization
The Three Phases of AI-Powered Customer Engagement
AI is the way to engaging customers further, but integrating a new solution can be challenging for marketers. But by using this three-phased plan from MoEngage and Poshmark, marketers can soon implement AI efficiently and effectively.
AI Personalization
Potential to Practice: Fusing Human Ingenuity and AI
AI has incredible potential, but its practical application often challenges marketers. Discover practical, rubber-hits-the-road tips for implementing AI and using the solution to its fullest potential.
Whether you’re trying to enhance the performance of your campaigns or leverage data to build better emails, Movable Ink can help you use your data to better power customer communications and drive user engagement. Request a demo to try it out for yourself.